For a variety of reasons, we have decided a “Misson Statement” is in order. For now, CoffeeInAction is the road trip, its us (Sara and Melanie), and its a fun venture with a limitless number of possibilities.
We don’t know where it will go or what will come of it…but that’s the fun part.
And now, without further adieu, we present to you, (Ta-Da!) a mission statement:
CoffeeInAction
Good People, Good Coffee
www.CoffeeInAction.wordpress.com
Our Mission:
To explore the ideas and practices of community, sustainability, and social responsibility within the specialty coffee industry
Our Goals:
· to experience communities around the country that are taking part in local action to create global change
· to learn about and raise awareness of the:
· relationship between coffee farms and coffee consumers
· social and environmental impact of the coffee industry
· positive impact that specialty coffee businesses can have
· provide publicity for specialty coffee businesses that have this positive impact
· to build a network of small, community-focused specialty coffee businesses
Our Plan:
· Travel the country on a road trip to engage with coffee businesses and professionals.
· Highlight businesses that:
· create and maintain vibrant local communities
· employ environmentally sustainable methods
· operate with an awareness of the global social impact of the coffee industry
· Document the trip and what we learn on a public blog
The specialty coffee industry is a powerful avenue for creating awareness about, and making positive changes on a wide array of issues; human, environmental, and economic. Our public blog will provide an educational and experiential forum to connect progressive specialty coffee businesses and forward-thinking coffee consumers.
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There she is, hope you like ‘er.
-Melanie and Sara Rose
sounds like an awesome mission. good luck! and that’s one hell of a header image…
Good luck girls!
What a great and lofty mission. I wish you the best of luck. Maybe we can meet when you come to NC. I think what you are doing is wonderful. I started a web site to sell green beans to home coffee roasters and I wanted to provide them with coffee directly from the farmers and to help out the farmers struggling life an hopefully raise their standard of living. I am hoping that one person can make a difference. I have been at this only a year but with little success but I keep trying. I do have one direct relationship with a farmer in Nicaragua, but I keep looking for more. I hope you are successful because that will mean we all can be.
Jim, Muddy Dog Coffee, forwarded your email exchange about visiting his place in NC. Are you heading west to the beautiful state of Colorado?
My husband can share his haunts for the best coffee in Colorado Springs. I don’t drink coffee!
My daughter, Colleen can take you dancing in Denver with her friends. My son-in-law, Mike along with Colleen can take you mountain biking, hiking, or snow shoeing. My son, Sean and his soul mate Pam live in downtown Denver. Our friends, Kevin and Shawn do walking tours in Denver. We have open land near Winter Park you can use your sleeping bags on. We can all talk environmental issues. My husband and I are products of the 60’s and have educated our children!
Irene, KozeeLady
We WILL be in Colorado, hopefully for a number of days because mine and Sara’s better third (as opposed to half) lives in Boulder.
Once we get a change to put our head together about everything we’ll get back to you. So happy that Jim connected us!
All the best,
Melanie and Sara Rose